So long Steve Jobs … you badass!

I must admit I was a little taken aback when I heard the news about Steve Jobs passing. For the record, I was playing XBOX in my living room when the text came in (on my iPhone, of course). I quickly pulled up a few news services to confirm. I never thought he would go so quick after his resignation as CEO but that was foolish thinking on my part.

I wasn’t sad but I have since experienced a feeling of remorse. The remorse comes from the knowledge that this man, a consummate perfectionist and unapologetic asshole – the only business leader in the world whom I truly admire – won’t be around to continue the narrative. Apple’s renaissance is over, its beloved King is dead and far too young. A glorious dictatorship cut ridiculously short. I had hoped he would be introducing the iPhone 10 (iPX ?) to my 2 year old daughter several years from now when we finally give in and get her her own phone. What would you expect from a tech geek like myself?  I’m sorry that I won’t have the pleasure of his existence to directly and indirectly benefit my life. The world is ‘mourning’ the loss of Steve Jobs and for whatever reasoning people use to explain why Steve mattered, it is enough to say he was a badass ninja in a world gone soft.

Plenty has been already written about the mans life, passion and commitment to the user experience – I wont regurgitate that here. Nor will I place flowers outside an Apple store or hold up a flickering candle iPad app since I’m pretty sure Steve would have thought such gestures to be a little silly. Still, people project grief in all sorts of different ways – to each their own.

It’s all about your legacy and most importantly - will the planet miss you when your gone? For most of us the answer is a solid no. Very few of us have that level of impact; especially on a global scale. Most, like myself, just want their kids to be proud of them one day. Steve has that plus a whole legacy that will echo on into the ages.

Make no mistake, Steve Jobs wasn’t Mother Theresa nor was he Mahatma Gandhi – a Saint didn’t die yesterday –  but a quote from Gandhi does seem to sum up the very successful, yet all too brief , life of Steven Jobs.

“A man is but the product of his thoughts. What he thinks, he becomes”

Steve thought he was always right and drove the point home. In my opinion, the world would be a better place if people ‘thought’ a little more because we seem to be running short on badass ninjas.

As I wait for 3AM EST to order a new iPhone 4s – I have some thinking to do. Don’t you?

 

Steve Jobs Resigns – Spartacus lives !!!

Steve Jobs is dead – or at least that is how the press is writing about his resignation. In my substantially uninformed opinion, Apple has prepared for this eventuality for some time now yet the media seems to paint a cautious picture of Apple’s future once the pipeline runs dry of products created via Steve Job’s voodoo spells. Complete nonsense.

The reason Apple is so cool, hip and lusted after is based on more than the dictatorship of one man. True, Steve rules with an iron fist and his products are sprinkled with the magical dust of crushed unicorn horns, but the company’s bench is very deep with Cook, Forstall (googly eyes) & Ive still in the dugout.  Mr. Job’s role at Apple seems to be Chief Soul Breaker. A quintessential example being his displeasure over the performance of  the 2008 iPhone 3G/ Mobile Me rollout.

Can anyone tell me what MobileMe is supposed to do?” Having received a satisfactory answer, he continues, “So why the f*** doesn’t it do that?

The point is, Mr. Jobs is the 600 pound gorilla in the room. He’s unapologetic in his opinions and doesn’t care what you think. He’s right and that’s the end of it unless he changes his mind and then again, that’s the end of it – go screw yourself! Every company needs a Steve Jobs yet so few have one with his style.

So what does this mean for Apple? As a fan boy, consumer and cheerleader, I say … it depends. All they need to do is find someone within Apple this is willing to say, “no – not good enough. Try again.” Someone who’s a fan of Progressive Improvement in the most basic way. Someone who thinks of the user experience, above all other considerations, because its how Apple products ‘feel’ that drives emotion and yes, sales. Someone who’s willing to be an unapologetic A-Hole. While Apple has failed in their limited social media efforts ( i.e. PING), I say it’s more social than a Twitter /Facebook love child. Be the only person in the room with a new iPhone and your know what I mean – everyone will want to get with you. Apple is as much a multinational corporation as it is a feeling. A consumer love fest that is fueled by very social advocates with a rabid devotion to God and Jobs.

When it comes down to it, what we love about Apple is more than the personally traits of one man. It’s a feeling that Apple really cares about how we relate to their products on an emotional level. We’re proud of our iPhone and iPad (who’s proud of their brand new Dell? Hmmm?) and if you insult Apple it’s akin insulting our mother.

I really hope Steve is around for another 20 years (he is remaining as Chairman), being the straight shooter that we need him to be. If not, I’m sure someone will take his role. The soul breaking will surely continue.

Finally, the real reason not to worry is that we’re all Steve Jobs – we (the consumers) won’t let Apple become Microsoft – not that MSFT was ever Apple. In essence, I am Steve Jobs – formally Spartacus.